How Great Northern Helped an Emerging Brand Launch Into Market

Christiana and Nic Trapani have been customers of Great Northern since 2021, when they took over Door County Candle Company in Sturgeon Bay, WI. In May of 2025, the entrepreneurial duo launched their latest venture – Luba Libations – a new line of non-alcoholic beverages crafted with organic ingredients and a commitment to sustainability. Their mission: to offer a healthier, more mindful alternative to traditional alcoholic drinks.

Luba Libations needed high-quality graphics and a dynamic design to stand out in a crowded and competitive beverage aisle. Additionally, as a startup, affordability was crucial, requiring the packaging to be cost-effective without compromising on quality or visual appeal.

The Solution

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Sustainability

Recyclable packaging that supports Luba Libations’ commitment to sustainability

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Print Capabilities

Our digital printing capability applied vibrant colors and graphics to the package for great shelf-appeal

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Great Service

Our customer service team helped guide and deliver the project with their packaging knowledge and a high level of responsiveness

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SKU Management

Our manufacturing process handled multiple copy changes with low changeover costs

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The Bottom Line

Great Northern’s design team created a sustainable, robust paperboard solution that delivered affordable, high-quality retail boxes with vibrant colors and graphics that truly popped.

“Great Northern was able to make our packaging stand out and provide a flexible solution that fit our budget needs,” said Christiana, co-founder of Luba Libations. “Additionally, the printing technology provides us the ability to adapt to market demands and customer feedback more easily and at a better price point.”

Our solution provided Luba Libations with four different retail boxes for their 12-oz slim cans, along with various other brown boxes. “Working with the Great Northern team is like partnering with a close-knit crew who truly get you—they listen, they care, and they make you feel like the most important player in the room,” said Christiana. “We couldn’t love them more!”

Great Northern’s exceptional customer care and attention to quality are what won over Christiana and Nic. “When it came time to launch our new venture, Luba Libations, choosing Great Northern was an easy decision—we knew we were in good hands.”

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    Vibrant Retail Packaging Helps Emerging Brand Stand Out

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