How Oskar Blues Was Able To Keep Their Popular Summer Brews Stocked On The Shelves
Oskar Blues’ summer brews were flying off the cooler shelves. With the spike in demand, Oskar Blues needed an additional 100,000 12-packs within just two weeks. The challenge was even greater because they also wanted to launch a new carton design for the same package, which can take additional time for graphic trials and approvals.
The Solution
Design
Superior graphics
Coating
Spot UV coating and a matte UV varnish
Production
Efficiency allows for a fast turnaround to meet deadlines
Special Features
Using a stock grade meant not having to wait for paper from a mill
The Bottom Line
Our core stocking grades and not having to wait for paper from a mill allowed us to turn the order around within two weeks! The high-quality printed packages consisted of multiple PMS colors and specialty coatings. Oskar Blues was able to keep their popular summer brews stocked on the shelves, keeping their customers and retailers happy.
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